Wednesday, April 24, 2024

How You Can Persuade Others About Your Book?

Everyone wants to know how to win others over to their side. Politicians, businesses, and lovers have sought the ideal methods to get others to see things their way. Obviously, no system can be employed to guarantee you can win someone over in every situation, but the following steps should put you in a better position to win over more people, more often:  

1.       You must be willing to settle or compromise. Win on the important stuff, but be willing to give back in other ways.  

2.       You must optimize your listening skills in order to understand where the other person is coming from.  

3.       Don’t pass judgment on someone’s values; accept that they operate under such beliefs and seek to appeal to what they value or believe.  

4.       Do your research and prepare. By presenting solid facts on behalf of your sales effort you will be in a position to show benefits and solutions that you offer.  

5.       Speak with confidence and conviction. If you believe yourself, others will too.  

6.       Act as if the other person (your customers) is not being sold to but rather given something. You are sharing something of value so let them see it that way too.  

7.       Be passionate in what you do. People like to see others with energy and vision.  

8.       Be a good story teller. We all like a good story.  

9.       Reference others who have worked with you and show that successful relationships developed as a result.  

10.   Keep asking questions until you can narrow down what stands between you and a deal.  

11.   Make the case, clearly and repeatedly, of what is in it for them. 

12.   Be creative, humorous, and engaging. 

13.   Share a vision – show them how you fit in to their bigger picture. 

14.   Body language, hand gestures, eye contact and vocal gymnastics all play a role in how someone warms up to you. If need be, film a mock interaction so you can see what others see.  

15.   Focus on the value of what you offer and provide and explain how it meets their needs – hopefully even exceeds.  

16.   Be bold – don’t be shy. You need to stand out or you don’t have a chance. Every communication interaction is an audition.  

17.   Seek to gain their trust by confirming things that they say or think. Ask approval questions: “Don’t you agree?” or “Doesn’t that help you?” 

18.   Identify one’s buying signal or openness cue and then pounce. 

19.   Anticipate objections and address them before they are even raised. 

20.   Allow them to know you – who you are and what you stand for. They are less likely to reject a “friend” or someone they have gotten to know and can relate to on some level. 

21.   Look to help the person you interact with; they may repay you with a sale. 

22.   Your ability to persuade also depends on qualifying those you are selling to. If you find they are not your target customer or in a position to value and buy what you offer, move on. 

23.   Tell the truth in a way people will believe you. Without trust, you have nothing.  

24.   You may not make a sale on the spot or from one interaction, so follow up assertively.  

25.   Understand how someone wants to be treated and then treat them that way.  

Need PR Help?

Brian Feinblum, the founder of this award-winning blog, with 3.6 million page views, can be reached at brianfeinblum@gmail.com  He is available to help authors promote their story, sell their book, and grow their brand. He has over 30 years of experience in successfully helping thousands of authors in all genres. Let him be your advocate, teacher, and motivator!

 

About Brian Feinblum

Brian Feinblum should be followed on www.linkedin.com/in/brianfeinblum. This is copyrighted by BookMarketingBuzzBlog ©2024. Born and raised in Brooklyn, he now resides in Westchester with his wife, two kids, and Ferris, a black lab rescue dog, and El Chapo, a pug rescue dog. His writings are often featured in The Writer and IBPA’s The Independent.  This award-winning blog has generated over 3.8 million pageviews. With 4,900+ posts over the past dozen years, it was named one of the best book marketing blogs by BookBaby  http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs  and recognized by Feedspot in 2021 and 2018 as one of the top book marketing blogs. It was also named by www.WinningWriters.com as a "best resource.” For the past three decades, including 21 years as the head of marketing for the nation’s largest book publicity firm, and director of publicity positions at two independent presses, Brian has worked with many first-time, self-published, authors of all genres, right along with best-selling authors and celebrities such as: Dr. Ruth, Mark Victor Hansen, Joseph Finder, Katherine Spurway, Neil Rackham, Harvey Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Todd Duncan, Susan RoAne, John C. Maxwell, Jeff Foxworthy, Seth Godin, and Henry Winkler. He hosted a panel on book publicity for Book Expo America several years ago, and has spoken at ASJA, Independent Book Publishers Association Sarah Lawrence College, Nonfiction Writers Association, Cape Cod Writers Association, Willamette (Portland) Writers Association, APEX, Morgan James Publishing, and Connecticut Authors and Publishers Association. His letters-to-the-editor have been published in The Wall Street Journal, USA Today, New York Post, NY Daily News, Newsday, The Journal News (Westchester) and The Washington Post. His first published book was The Florida homeowner, Condo, & Co-Op Association Handbook.  It was featured in The Sun Sentinel and Miami Herald.

Tuesday, April 23, 2024

Interview with Author Eartha Gatlin

 


1. What inspired you to write this book? I was inspired to write this book as the final installment to my Bria Twon series. You see, I have written two prior books, The Chronicles of Bria Twon and Hey You, What about me Bria Twon?, I aimed to showcase Bria's transparency, imperfections, and her journey towards confidence and self-acceptance, inspiring other women to embrace their flaws and understand their worthiness and lovability despite imperfections.   

2. What exactly is it about and who is it written for? Who Told You Family Was Perfect, Bria Twon? unveils the evolved and unapologetic life of 60-year-old Bria. Joined by her vibrant girlfriends on a transformative trip to South Africa, Bria's world is shaken by an unforeseen pandemic. As humor intertwines with realism, Bria, her adult children, and her imperfectly perfect family navigate the roller coaster of emotional highs and lows. With intimate glimpses into their lives, readers will witness the resilience of a family facing the unexpected. From secrets emerging to age-old sayings tested, this tale explores the enduring bonds that define family. Get ready for a riveting journey as Bria's family confronts challenges that resonate with the heart, leaving readers captivated page after page.  

3. What do you hope readers will get out of reading your book? I aim for readers to find my books relevant and relatable, offering a lighthearted perspective on life. I hope to leave them with the message that while some of what we go through is happenstance, some is of our own making, and we always have the choice to stay put or change our circumstances. My hope is that readers find inspiration to discover what works for them and take action whether through experiencing others’ stories in my books or movies (lol) 

4. How did you decide on your book’s title and cover design? So, I chose the title and cover design for my book based on the theme of my previous works. A lady wearing a hat symbolizes regal-ness which aligns with the message I wanted to convey to my readers. The title reflects the themes explored within the book.  

5. What advice or words of wisdom do you have for fellow writers – other than run!? My advice to fellow writers echoes what I share with anyone pursuing dreams or goals, don't just talk about it, be about it, meaning, take action. If there's a story you want to write, start writing. You have to begin somewhere and before you know it, your vision will become a reality, it's as simple as that.  

6. What trends in the book world do you see -- and where do you think the book publishing industry is heading?  In the book world, two key trends stand out in my opinion, there’s still an enduring popularity of books and the demand for relatable stories that evoke emotions and leave a lasting impact. I believe this is what readers want versus lengthy novels. I don’t believe the latter is as essential as creating stories that are sustainable and memorable. Additionally, with shorter attention spans, likely influenced by the pandemic, there's a growing interest in audio books as an alternative format for readers.  

7. Were there experiences in your personal life or career that came in handy when writing this book?  Absolutely, my personal experiences have been invaluable when writing this book. While my writings are loosely based on my life experiences, I do embellish on purpose for entertainment. Real life experiences often provide material that's relatable and engaging for readers making for entertaining and meaningful storytelling.  

8. How would you describe your writing style? Which writers or books is your writing similar to? I would describe my writing style as similar to authors like Terry McMillan and other fiction writers. My stories focus on ordinary women navigating funny, inspirational, and thought-provoking experiences in a relatable and educational manner keeping the narratives grounded in reality.  

9. What challenges did you overcome in the writing of this book? In writing this book I overcame challenges related to building my self-worth and belief in my abilities. I’ve learned firsthand that it's never too late to start or pivot. Writing and mental therapy helped me overcome insecurities, emphasizing the importance of self-care as journaling has always been therapeutic. I hope my journey inspires others to pursue their goals, knowing they are achievable regardless of the obstacles. 

10. If people can buy or read one book this week or month, why should it be yours? People should consider reading my book because it comes from someone relatable not a famous figure. Readers can see themselves in my story and realize that achieving goals is possible even without being in the limelight. My aim is to show that success comes in many forms and anyone can serve as an example for others, offering hope and inspiration through their journey. 

About The Author:  Born and raised in Rockford Illinois, Eartha Gatlin is the talented author behind two captivating books, The Chronicles of Bria Twon and Hey You, What About Me Bria Twon? notably her latest work, Who Told You Family is Perfect, Bria Twon? the third installment in the Bria Twon series, marks Eartha’s continued exploration of fiction. As a leader and mentor, Eartha crafts relatable situational woman's fiction with the aim of inspiring women to embrace their best selves. Through her writing, she humorously engages readers, inviting them to see aspects of themselves through the lens of her compelling characters. Beyond her role as an author, Eartha is the proud owner of Ahtrae Publishing, LLC where she has successfully self-published five books, including notable works like Conflict of Intere$t and No Hope by author Tyress Cunningham. Currently residing in the dynamic DFW Metroplex, Eartha Gatlin continues to contribute her unique voice and perspective to the literary world. Stay connected with Eartha Gatlin on Instagram, Facebook, Twitter, LinkedIn, TikTok, and Threads at Author_Eartha Gatlin. Please this for more information:  https://www.therealearthagatlin.com

 

Need PR Help?

Brian Feinblum, the founder of this award-winning blog, with 3.6 million page views, can be reached at brianfeinblum@gmail.com  He is available to help authors promote their story, sell their book, and grow their brand. He has over 30 years of experience in successfully helping thousands of authors in all genres. Let him be your advocate, teacher, and motivator!

 

About Brian Feinblum

Brian Feinblum should be followed on www.linkedin.com/in/brianfeinblum. This is copyrighted by BookMarketingBuzzBlog ©2024. Born and raised in Brooklyn, he now resides in Westchester with his wife, two kids, and Ferris, a black lab rescue dog, and El Chapo, a pug rescue dog. His writings are often featured in The Writer and IBPA’s The Independent.  This award-winning blog has generated over 3.8 million pageviews. With 4,900+ posts over the past dozen years, it was named one of the best book marketing blogs by BookBaby  http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs  and recognized by Feedspot in 2021 and 2018 as one of the top book marketing blogs. It was also named by www.WinningWriters.com as a "best resource.” For the past three decades, including 21 years as the head of marketing for the nation’s largest book publicity firm, and director of publicity positions at two independent presses, Brian has worked with many first-time, self-published, authors of all genres, right along with best-selling authors and celebrities such as: Dr. Ruth, Mark Victor Hansen, Joseph Finder, Katherine Spurway, Neil Rackham, Harvey Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Todd Duncan, Susan RoAne, John C. Maxwell, Jeff Foxworthy, Seth Godin, and Henry Winkler. He hosted a panel on book publicity for Book Expo America several years ago, and has spoken at ASJA, Independent Book Publishers Association Sarah Lawrence College, Nonfiction Writers Association, Cape Cod Writers Association, Willamette (Portland) Writers Association, APEX, Morgan James Publishing, and Connecticut Authors and Publishers Association. His letters-to-the-editor have been published in The Wall Street Journal, USA Today, New York Post, NY Daily News, Newsday, The Journal News (Westchester) and The Washington Post. His first published book was The Florida homeowner, Condo, & Co-Op Association Handbook.  It was featured in The Sun Sentinel and Miami Herald.

Monday, April 22, 2024

Interview With Author Alicia Jennings


  

1. What inspired you to write this book?   I wrote this book for my nephew, Neo. I wrote it during the pandemic when we were all stuck indoors. I wanted to be able to give my nephew the sense of adventure without leaving the house. 

2. What exactly is it about and who is it written for?  The book is about the adventures you can have with just a cardboard box and your imagination. This is written for young children aged 2-5 year-olds.  

3. What do you hope readers will get out of reading your book?  I hope that it will spark their imaginations and creativity. We live in a world of technology. Where screens are so commonplace every day. It would be lovely to encourage readers to have adventures without the need of pads and television.  

4. How did you decide on your book’s title and cover design?  I wanted to keep the cover design quite simple and almost like it is the beginning of their adventure. I’m a big fan of Judith Kerr’s work so wanted to emulate her with a blank background and just the characters. I wanted to keep the title simple and easy to read for young readers. It sums up the story in that one title. 

5. What advice or words of wisdom do you have for fellow writers – other than run!?  I would say don’t doubt yourself. Keeping trying and pursuing what you love. You will get there, it might be hard at times but all the hard work you put in will pay off. It’s a marathon not a sprint. Most importantly don’t forget to have fun along the way, enjoy the process from idea to a finished book!  

6. What trends in the book world do you see -- and where do you think the book publishing industry is heading?   I see that in the book world it is definitely more inclusive of everyone. It’s lovely to see all the representation in books now. I feel we are still in the early stages of this but just the nature of being able to get more diverse books out into the world is such a good start and great for building an understanding of others from different backgrounds. 

7. Were there experiences in your personal life or career that came in handy when writing this book?  We were going through the pandemic so having the spare time on my hands from having to stay indoors gave me the time to focus solely on my book. From an early age I was always encouraged to read and I loved picture books. I would get lost in the pages and knew that one day I would also like to create my own children’s book.  

8. How would you describe your writing style? Which writers or books is your writing similar to?  My writing style is fairly similar to other author illustrators such as Judith Kerr and Mick Inkpen. I wanted to keep my writing style simple and easy. I’m dyslexic myself so I just wanted it to be a book that everyone can read.  

9. What challenges did you overcome in the writing of this book?  I’m dyslexic so the main challenge I faced was the spellings and making sure the pace of the sentences made sense. Sometimes being dyslexic you don’t always read your mistakes properly so it was important to me to have other people read through my book too.  

10. If people can buy or read one book this week or month, why should it be yours?   You should read my book because it shows there is no limit to your imagination. Also it’s a good story about friendship and looking after one another. A little spirit booster. 

About The Author: Alicia Jennings is an author and illustrator. She loves nothing more than drawing and doodling and has a sketchbook to hand at all times. Alicia has been drawing since she was a small and has never stopped, going on to study illustration at the University of Hertfordshire.  For more info, please see: https://www.aliciajenningsillustration.com/


Need PR Help?

Brian Feinblum, the founder of this award-winning blog, with 3.6 million page views, can be reached at brianfeinblum@gmail.com  He is available to help authors promote their story, sell their book, and grow their brand. He has over 30 years of experience in successfully helping thousands of authors in all genres. Let him be your advocate, teacher, and motivator!

 

About Brian Feinblum

Brian Feinblum should be followed on www.linkedin.com/in/brianfeinblum. This is copyrighted by BookMarketingBuzzBlog ©2024. Born and raised in Brooklyn, he now resides in Westchester with his wife, two kids, and Ferris, a black lab rescue dog, and El Chapo, a pug rescue dog. His writings are often featured in The Writer and IBPA’s The Independent.  This award-winning blog has generated over 3.8 million pageviews. With 4,900+ posts over the past dozen years, it was named one of the best book marketing blogs by BookBaby  http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs  and recognized by Feedspot in 2021 and 2018 as one of the top book marketing blogs. It was also named by www.WinningWriters.com as a "best resource.” For the past three decades, including 21 years as the head of marketing for the nation’s largest book publicity firm, and director of publicity positions at two independent presses, Brian has worked with many first-time, self-published, authors of all genres, right along with best-selling authors and celebrities such as: Dr. Ruth, Mark Victor Hansen, Joseph Finder, Katherine Spurway, Neil Rackham, Harvey Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Todd Duncan, Susan RoAne, John C. Maxwell, Jeff Foxworthy, Seth Godin, and Henry Winkler. He hosted a panel on book publicity for Book Expo America several years ago, and has spoken at ASJA, Independent Book Publishers Association Sarah Lawrence College, Nonfiction Writers Association, Cape Cod Writers Association, Willamette (Portland) Writers Association, APEX, Morgan James Publishing, and Connecticut Authors and Publishers Association. His letters-to-the-editor have been published in The Wall Street Journal, USA Today, New York Post, NY Daily News, Newsday, The Journal News (Westchester) and The Washington Post. His first published book was The Florida homeowner, Condo, & Co-Op Association Handbook.  It was featured in The Sun Sentinel and Miami Herald.

Sunday, April 21, 2024

Interview With Author Cecile Lewis


 



1. What inspired you to write this book? My book is inspired by the celebration of kindness. I was sent to boarding school at age six, a long way from home. It soon became apparent that kindness was the best way to endure the environment I found myself in. 

2. What exactly is it about and who is it written for? The book is written to equip young children with emotional insight. The story relates to the child's encounters with other personalities in daily life. Each character is unique. One is bossy, another is dedicated to family tradition, and the third enjoys eating. The main character resembles people who tend to be sidelined due to their differences. The story ends with a kindhearted soul we should all want to emulate.  

3. What do you hope readers will get out of reading your book? My book is aimed at parents who want to encourage a love of reading. I am a firm believer in grammar development at a young age. I have read books to both of my children since birth. It helped them academically and added a lifelong love of learning. Time spent reading on a parent's lap encourages an interest in books. 

4. How did you decide on your book’s title and cover design? My love of cats inspired the cover design. The image is typical of a feline, including the tiger family. As for the book title, it is intended to make people question the oxymoron—tigers don't have spots; they have stripes. 

5. What advice or words of wisdom do you have for fellow writers – other than run!? Write about your life experience. Your readers are no different to yourself. 

6. What trends in the book world do you see -- and where do you think the book publishing industry is heading?  I have noticed an increase in self-published authors. This suggests that there is a future with two types of publications: traditional and self-published. 

7. Were there experiences in your personal life or career that came in handy when writing this book?  Absolutely! My answer is twofold. First, my childhood in a boarding school provided ample challenging life experiences. Second, I have worked with young children for more than 30 years, and telling stories is a part of my daily life. This has inspired me to pen numerous stories I hope to publish. 

8. How would you describe your writing style? Which writers or books is your writing similar to? My writing style is aimed at making children laugh. I want to encourage the love of reading without lecturing the reader. My books are not similar to any others, but I am inspired by the author David Walliams. 

9. What challenges did you overcome in the writing of this book? I have threatened to write books since my early teens. Still, as a teacher, I have never found the time to get started on my series of books, which I refer to as Literature for Littles. 

10. If people can buy or read one book this week or month, why should it be yours?  My book will inspire readers to develop a lifelong love of reading while enlarging their vocabulary list. 

About The Author: Cecile Lewis has worked with children for more than thirty years. Based on her broad experience, she recognises pre-schoolers capacity to grasp knowledge, believing we should not overlook their potential. Cecile noticed that advanced vocabulary develops the child’s proficiency and fosters a robust understanding of the narrative. With this knowledge, she felt inspired to build her picture book range. Her delightful tales encourage shared laughter between the child and the parent. She refers to her story collection as Literature for Littles. For more information, please see:  https://cecilelewis.ampbk.com/

 

Need PR Help?

Brian Feinblum, the founder of this award-winning blog, with 3.6 million page views, can be reached at brianfeinblum@gmail.com  He is available to help authors promote their story, sell their book, and grow their brand. He has over 30 years of experience in successfully helping thousands of authors in all genres. Let him be your advocate, teacher, and motivator!

 

About Brian Feinblum

Brian Feinblum should be followed on www.linkedin.com/in/brianfeinblum. This is copyrighted by BookMarketingBuzzBlog ©2024. Born and raised in Brooklyn, he now resides in Westchester with his wife, two kids, and Ferris, a black lab rescue dog, and El Chapo, a pug rescue dog. His writings are often featured in The Writer and IBPA’s The Independent.  This award-winning blog has generated over 3.8 million pageviews. With 4,900+ posts over the past dozen years, it was named one of the best book marketing blogs by BookBaby  http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs  and recognized by Feedspot in 2021 and 2018 as one of the top book marketing blogs. It was also named by www.WinningWriters.com as a "best resource.” For the past three decades, including 21 years as the head of marketing for the nation’s largest book publicity firm, and director of publicity positions at two independent presses, Brian has worked with many first-time, self-published, authors of all genres, right along with best-selling authors and celebrities such as: Dr. Ruth, Mark Victor Hansen, Joseph Finder, Katherine Spurway, Neil Rackham, Harvey Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Todd Duncan, Susan RoAne, John C. Maxwell, Jeff Foxworthy, Seth Godin, and Henry Winkler. He hosted a panel on book publicity for Book Expo America several years ago, and has spoken at ASJA, Independent Book Publishers Association Sarah Lawrence College, Nonfiction Writers Association, Cape Cod Writers Association, Willamette (Portland) Writers Association, APEX, Morgan James Publishing, and Connecticut Authors and Publishers Association. His letters-to-the-editor have been published in The Wall Street Journal, USA Today, New York Post, NY Daily News, Newsday, The Journal News (Westchester) and The Washington Post. His first published book was The Florida homeowner, Condo, & Co-Op Association Handbook.  It was featured in The Sun Sentinel and Miami Herald.

Interview With Author Brenda Beckelman

 

 


1. What inspired you to write this book? While volunteering with children in Mexico to learn English I found that I would make up stories and read to them.  This inspired me to write a children’s book.   

2. What exactly is it about and who is it written for? Get ready for an intergalactic adventure as Walter, a shapeshifting pup travels through a Vortex to new worlds where he finds mysterious Wind Monsters twirling around and the local village being destroyed.  Did I mention that the elephants fly.  Will Walter and his new friends find their way through the Golden Valley to save the alien village? This is a fun filled fully illustrated adventure story all set off world for children ages 4-10.   

3. What do you hope readers will get out of reading your book? Learn to accept differences, develop friendships, work together, problem solve, be brave and that things are not always as they appear.  

4. How did you decide on your book’s title and cover design? I love dogs, so Walter is a creation of what I think a dog might be on another world.  I gave him shape-shifting abilities, he speaks any language and is fun loving.  

5. What advice or words of wisdom do you have for fellow writers – other than run!? Enjoy the creativity.  

6. What trends in the book world do you see -- and where do you think the book publishing industry is heading? It is challenging for new authors as there seems to be "publishers" who are not true publishers and looking to charge authors instead of helping get books published and distributed.  

7. Were there experiences in your personal life or career that came in handy when writing this book?  Raising children, volunteering with children.  I believe they teach us as much as we teach them.  

8. How would you describe your writing style? Which writers or books is your writing similar to? I'm not sure I have a style yet but I love science fiction, fantasy and mystery.  I have not seen any books out there that are similar.  

9. What challenges did you overcome in the writing of this book? The self-publishing process.  

10. If people can buy or read one book this week or month, why should it be yours? Because it can change their life by changing their thoughts.  If you get any concept from my book, it is that things are not always as they appear and if you are open to new friendships, new cultures (a pup from another planet that speaks) and look for ways to work together to solve problems you can change your life.  

About The Author: Hi I’m Walters creator, Brenda.  I loved reading adventure book’s when I was a child, oh wait, I am still a child at heart, with 5 grown children, a husband of 20 plus years and a dog named Skooby do. I enjoy traveling, learning new things and am passionate about food, especially dessert! Most of the time you can find me south of the border where I volunteer teaching English as a second language to young children.   For more information, please see: www.WalterTheWoogobee.com


Need PR Help?

Brian Feinblum, the founder of this award-winning blog, with 3.6 million page views, can be reached at brianfeinblum@gmail.com  He is available to help authors promote their story, sell their book, and grow their brand. He has over 30 years of experience in successfully helping thousands of authors in all genres. Let him be your advocate, teacher, and motivator!

 

About Brian Feinblum

Brian Feinblum should be followed on www.linkedin.com/in/brianfeinblum. This is copyrighted by BookMarketingBuzzBlog ©2024. Born and raised in Brooklyn, he now resides in Westchester with his wife, two kids, and Ferris, a black lab rescue dog, and El Chapo, a pug rescue dog. His writings are often featured in The Writer and IBPA’s The Independent.  This award-winning blog has generated over 3.8 million pageviews. With 4,900+ posts over the past dozen years, it was named one of the best book marketing blogs by BookBaby  http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs  and recognized by Feedspot in 2021 and 2018 as one of the top book marketing blogs. It was also named by www.WinningWriters.com as a "best resource.” For the past three decades, including 21 years as the head of marketing for the nation’s largest book publicity firm, and director of publicity positions at two independent presses, Brian has worked with many first-time, self-published, authors of all genres, right along with best-selling authors and celebrities such as: Dr. Ruth, Mark Victor Hansen, Joseph Finder, Katherine Spurway, Neil Rackham, Harvey Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Todd Duncan, Susan RoAne, John C. Maxwell, Jeff Foxworthy, Seth Godin, and Henry Winkler. He hosted a panel on book publicity for Book Expo America several years ago, and has spoken at ASJA, Independent Book Publishers Association Sarah Lawrence College, Nonfiction Writers Association, Cape Cod Writers Association, Willamette (Portland) Writers Association, APEX, Morgan James Publishing, and Connecticut Authors and Publishers Association. His letters-to-the-editor have been published in The Wall Street Journal, USA Today, New York Post, NY Daily News, Newsday, The Journal News (Westchester) and The Washington Post. His first published book was The Florida homeowner, Condo, & Co-Op Association Handbook.  It was featured in The Sun Sentinel and Miami Herald.

Interview with Author David Thomspon

 

1. What inspired you to write this book? I never before thought about writing a book. This is an area completely new to me, but I felt inspired and almost compelled to record this chance encounter with a former bodyguard of Malcolm X. It was not planned. It can out of this encounter. I felt strongly that there was something to be shared with the general public that pertained to this American icon, but that was also linked to the Sufi Order to which I belong.  

2. What exactly is it about and who is it written for? It is about this chance meeting with the last surviving member of Malcolm X's entourage of bodyguards. The photo I saw of him walking in Harlem had about 10 of them. Hence the title The Tenth Lieutenant. The book is about the Malcolm that is mostly ignored, but the Malcolm whose Islamic ideology had moved away from the ideology of the Nation of Islam (NOI) to more traditional Islamic teachings. This redirection placed Malcolm at a crossroads that may have been equally troublesome. He had had exposure to Islam as observed in Mecca, Egypt, and Sudan, among other Islamic experiences, and he was assigned a seasoned Islamic teacher from Mecca. Had he lived, he would have had to make a choice between this teacher's Islamic ideology or the Sufi influences he had also encountered. The book tries to argue that the bodyguard, Malcolm, and his protege, Minister Farrakhan, all seem to have been set on Islamic trajectories converging with Sufism. This required that the book discuss some history of 'Islam' in the NOI, of Islam in America from its early beginnings, Islamic influences in British colonial history, and to present some basic information about the Sufi way as I had learned as a member of the Burhani Sufi Order in America. It was a way to introduce Sufism to the American audience who may be unaware of this tried and tested method for character reformation. As such, it is written for the widest possible audience.  

3. What do you hope readers will get out of reading your book? Readers should realize that Malcolm X had abandoned his radical racial pronouncements and had moved to the center while at the same time maintaining his commitment to addressing the human rights issues of black in America and elsewhere. Readers should also realize that there is a tried and tested methodology for elevating human character to claim the spiritual status with which Allah (God) honored our father, Adam. It is my hope that this book would pique the reader's interest to investigate Sufism further - in particular The Burhani Sufi Order.  

4. How did you decide on your book’s title and cover design? The title came from one of the photos of Malcolm X I researched showing him walking to a 1963 rally in Harlem. He was leading his entourage of immaculately dressed lieutenants to the venue. I counted ten and that gave me the idea for the title since the lieutenant I encountered is most likely the last alive. I thought of calling it The Last Lieutenant, but settled on the Tenth Lieutenant which seemed more appealing. As for the cover design, at first I was leaning towards the photo with Malcolm and his ten lieutenants walking in Harlem. Having to include discussion of the possible movement of the NOI under Minister Farrakhan towards traditional Islam and towards Sufism itself, I felt that the photo with both Malcolm and Farrakhan would have been the most appropriate. Also, I included the last photo taken of Malcolm alive on the back cover in addition to the photo selected for the front cover to represent 'bookends' of the content that focused on the early bombastic and the later serene tolerant Sufi-leaning Malcolm    

5. What advice or words of wisdom do you have for fellow writers – other than run!? This experience has been an eye-opener into the world of book publication. I had limited funds and therefore had to learn all aspects. I designed the cover; I had to learn basic Adobe Illustrator to do so; I had to learn formatting for e-books and print books; I had to file copyright documentation and assign ISBN numbers to each format. It was a great learning experience which I would advise others could save you a lot. There are publication packages that range from around $2000 to $15,000. I didn't have the funds for the lowest level so I had to learn every aspect of the process. While I can speak with authority on the outcomes associated with package purchases, I would recommend self-publishing because you have full control of content etc. I would also have to warn new writers about the sharks in the knock-off waters. My attention was drawn to the fact that my book was being advertised and sold on both e-bay and Amazon without my permission. As a result, I had to learn about take-down notices as well.  

6. What trends in the book world do you see -- and where do you think the book publishing industry is heading? The Tenth Lieutenant took me three year to finish. I followed some leads and some friends provided information that developed into leads. So, it was always a product in the making. With AI applied to the same task, much relevant research could have been completed, cover designed, content generated, and relevant videos incorporated in a fraction of the time. Already there are authors using AI to transform their ideas into book format in an instance. This has the potential to both kill creativity and enhance it... it depends on the motivation of the writer and the content. In terms of publishing, the industry is already heading towards self-publishing which would benefit from AI technology. AI could be no more than an aide in my subject area of interest - Sufism.  

7. Were there experiences in your personal life or career that came in handy when writing this book? Certainly. I referenced my answer to an undergraduate honors professor who asked what differentiates man from animal. I gave the answer then that was good and accepted, but which I would be forced to revise since my years as a disciple of the Burhani Sufi Order. I mentioned my first encounter with the Malcolm Shabazz Mosque in Harlem during a real estate venture in which I got involved. And most certainly, my upbringing as a Christian gave me valuable insight into discussion about the Eastern Orthodox and Western Catholic Churches.   

8. How would you describe your writing style? Which writers or books is your writing similar to? This question is difficult to answer. Malcolm X was an avid reader. I, on the other hand, am not. I think my fear of reading as a child and teenager had some bearing on this. I was not a good reader and it affected my confidence and social interaction in a household of siblings who loved reading. Still, I think I write better than I speak. If there are other writers who can claim the same, I suppose my writing would be like theirs. Additionally, my life is always full of activity, even in retirement, so much so that I don't seem to have enough time to read my daily Sufi readings.  

9. What challenges did you overcome in the writing of this book? I learned enough to start a new career. I am a retired high school science teacher. I never guessed that I would be so deeply involved in the publishing world as to start a new career with a website, fledgling as it is, for book publication. I also had to learn to admin a site on an ecommerce platform. Of all the challenges, I found learning Adobe Illustrator and designing my own cover, and the covers of other books I am writing, the most rewarding.  

10. If people can buy or read one book this week or month, why should it be yours?  As mentioned in The Tenth Lieutenant, after I introduced Malcolm's sole surviving lieutenant to Sufism, he said he was interested in anything uplifting. That is the main thrust of my book. It points to something uplifting. At a time when moral decay is at its highest and when the daily mass shootings flood the news, people need to know that there is a trusted methodology for refining human character. That methodology is the cure-all for the multitude of social ills developed over centuries of spiritually rudderless misguidance humanity has had to face. AI may take it to the tipping point. Immediate action is needed to stem the tide and to help humanity revert to our real strength - our spirituality. The only way is to be informed of the character-building process used by the prophets and their inheritors, and to spring into immediate action to reclaim our spiritual birthright. This book attempts to point the way. The need is critical, the information included here vital to the process, and the time is now or never. 

For more information, please see: www.sidiqpublishing.com 

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About Brian Feinblum

Brian Feinblum should be followed on www.linkedin.com/in/brianfeinblum. This is copyrighted by BookMarketingBuzzBlog ©2024. Born and raised in Brooklyn, he now resides in Westchester with his wife, two kids, and Ferris, a black lab rescue dog, and El Chapo, a pug rescue dog. His writings are often featured in The Writer and IBPA’s The Independent.  This award-winning blog has generated over 3.8 million pageviews. With 4,900+ posts over the past dozen years, it was named one of the best book marketing blogs by BookBaby  http://blog.bookbaby.com/2013/09/the-best-book-marketing-blogs  and recognized by Feedspot in 2021 and 2018 as one of the top book marketing blogs. It was also named by www.WinningWriters.com as a "best resource.” For the past three decades, including 21 years as the head of marketing for the nation’s largest book publicity firm, and director of publicity positions at two independent presses, Brian has worked with many first-time, self-published, authors of all genres, right along with best-selling authors and celebrities such as: Dr. Ruth, Mark Victor Hansen, Joseph Finder, Katherine Spurway, Neil Rackham, Harvey Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Todd Duncan, Susan RoAne, John C. Maxwell, Jeff Foxworthy, Seth Godin, and Henry Winkler. He hosted a panel on book publicity for Book Expo America several years ago, and has spoken at ASJA, Independent Book Publishers Association Sarah Lawrence College, Nonfiction Writers Association, Cape Cod Writers Association, Willamette (Portland) Writers Association, APEX, Morgan James Publishing, and Connecticut Authors and Publishers Association. His letters-to-the-editor have been published in The Wall Street Journal, USA Today, New York Post, NY Daily News, Newsday, The Journal News (Westchester) and The Washington Post. His first published book was The Florida homeowner, Condo, & Co-Op Association Handbook.  It was featured in The Sun Sentinel and Mia